Get the 411 from Babyletto's Tracy Fong on why Hollywood Mamas need an Embrace Space
We're thrilled to partner with Babyletto, an MDB Family Company and one of the top choices in nursery design for celebrity mamas. We sat down with Tracy Fong, Creative Director and Vice President of Sales and Branding at the MDB Family, to get the inside scoop on what makes their designs star-worthy, what are the super-hot nursery trends now, and which of Hollywood's most famous offspring rest their heads each night in a Babyletto design (hint hint: her mama is not a "Single Lady"). Learn why having an Embrace Space is especially important to the Hollywood Mama.
BD: Babyletto has really found its way into the hearts of new parents with your stylish, affordable and eco-friendly products. Tell us what is your "secret sauce" - what has made your line such a super-star among the world of nursery furniture designs?
Thanks! Every piece we design for Babyletto parents is really created to inspire creativity. We like to embrace trends and provide products that are both eco-friendly and affordable. For example, all of our furniture is made with sustainably harvested wood and we stick to strictly non-toxic finishes. It's really about making fun nursery pieces for modern families!
BD: "Hooray for Hollywood"... A-List moms and dads simply adore your products and you've got quite the following among the celebrity bump set. Which have been some of your favorite celebrity nursery projects to date?
Babyletto has a big celebrity following; we've worked with everyone from Rachel Zoe to Elizabeth Berkeley. Probably our most fun recent collaboration was with Vanessa and Nick Lachey. They picked out a Grayson mini-crib for Camden!
BD: Celebrities have been known to create truly over-the-top spaces, raising the design bar with near-perfect nurseries for their little ones. Babyletto has become one of the top go-to lines for the stars when it comes to decorating this extremely special place. What are some of the most noteworthy trends you are seeing now in celebrity nurseries?
Anything acrylic is a big trend right now; from mini Louis Ghost Chairs to full on acrylic cribs, we're seeing a lot of transparency in celebrity design. Recently Kim and Kanye took home one of our Vetro Cribs from the Nursery Works line (Jay-Z and Beyonce have this for Blue Ivy, too!) and we started shipping an acrylic version of our Babyletto Harlow crib this summer too.
BD: You've partnered with us on the launch of the new Bravado Essential Embrace™ Nursing Bra through our celebration of Embrace Spaces. Describe your idea of a "Hollywood Mama" Embrace Space.
To me a "Hollywood Mama" Embrace Space is a spot where Mama and baby can retreat from the hustle and bustle to really connect and bond. Living in L.A. the media is everywhere so I imagine an Embrace Space really being a place to cozy up at home away from it all...and as kids transition out of the nursery, an Embrace Space could become a place where you do fun things in the home together like arts and crafts or making flavored shaved ice!
BD: The Babyletto Nara Glider is one of your most popular products. Why is having the right glider so important in an Embrace Space?
Parents spend so much time feeding and soothing in the nursery, it's important they have a comfortable and cute glider! The Nara Glider is a perfect fit for an Embrace Space; it's comfortable, functional, and stylish too. It's got a super smooth glide that's perfect for rocking and the micro suede is really easy to clean. Let's be honest, babies can be messy!
There are a million reasons we love the Babyletto brand! We are honored they partnered with us as we launch the Bravado Essential Embrace™ Nursing Bra. Be sure to register to win this week's draw (August 5-11) so that you can experience first-hand what celeb mamas already know- that the Babyletto Nara Glider, just like the Bravado Essential Embrace™ Bra, provides supreme comfort and style for you and your little one. We wish you the best of luck!