The One That Started It All

Twenty-five years ago, two moms set out to create a nursing bra that didn’t exist at the time – one that was both comfortable and stylish. And so, one morning at a kitchen table, the Original Nursing Bra was born. With its simple styling and essential features, it has become a wardrobe staple for pregnant women and nursing moms ever since.

Milestone Moment

Now, years later, we’re celebrating that fated morning at the kitchen table that marks both our company, and our Original Nursing Bra’s, 25th birthday. To commemorate this special occasion, we’re relaunching the Original Nursing Bra by keeping all the beloved features and enhancing the style and fabric to fit a new generation of moms.

The result? A classic, reborn.

First Things First: Fit

We started by making updates to the fit because there’s a lot more to designing a plus size bra than making the cups bigger! We kept the simple cross-over style to support B-D cups in our Original Nursing Bra and designed our Original Full Cup Nursing Bra with a higher neckline to support the proportions of DD/E-G cups.

Original Nursing Bra »
For cup sizes B - D
Original Full Cup Nursing Bra »
For cup sizes DD/E - G
Then We Upped The Cozy Quotient

This new cotton-modal blend is softer, smoother and more breathable than ever before. A wider band and a smooth racer-back makes the Original Nursing Bra* perfect to sleep in.

*Pro mom tip: Hospital bag must-have!

Keeping It Classic

We stuck to classic colors to complement a classic design (with the exception of our limited edition - because sometimes you have to walk on the wild side)! Our Original Nursing Bra is now available in Dove Heather, Black, White and limited edition Snow Leopard.

Straight From The Design Studio

Our lead designer on Original Nursing Bra, Lisa, explains how our updated bra came to life .

Original Nursign Bra Video
Word Of Mom

“ My absolute most favourite nursing bra. I am anxiously waiting for them to be available so I can buy more colors ” - Jessica

Mom from Test wear Program | Size 34F

“ This bra became my favourite day to day bra. Loved the fit, breast shape and racerback style.” - Tara

Mom from Test wear Program | Size 44e